![]() ![]() The illustrations are fully editable and can be adapted to reflect your brand.□ Metaverser’s new version (0.93 Beta) is released: Why not get your organisation started with our free customisable avatar maker? We’ve illustrated a suite of inclusive characters for you to mix-and-match. NFTs are one-of-a-kind digital assets and the Reddit community can create and customise their own through the platform’s Avatar Builder. For example, a researcher at Trend Hunter has been exploring Reddit’s new “collectible avatars” which will be non-fungible tokens (NFT) (Smith, 2022). These can be integrated through workplace portals, email signatures, or on social media. You can empower employees or customers to express themselves through avatars. You can be whoever you want to be in the Metaverse. Users will navigate the virtual world through their avatar and they will become a form of self-expression. If you’re familiar with online gaming and Apple’s “memojis”, you’re already prepared for the Metaverse! Avatars or virtual replicas of ourselves will be essential to the Metaverse experience. How can your organisation take advantage of the Metaverse? Here are three key reasons the Metaverse trend is here to stay: Trend forecasters, WGSN (2021) believe there are new opportunities for brands entering the Metaverse as organisations can forge deeper connections than current digital environments. ![]() Organisations need to keep a virtual offering on the radar to avoid falling behind the times. ![]() For example, in the Metaverse, customers could try on clothing but nothing can simulate the tactile quality of the textile.ĭespite certain limitations, organisations remain positive and receptive. We have all the tools at our disposal to create virtual worlds – today – but do we want to adopt them? It’s debatable whether a virtual experience can really trump reality. ![]() When can we expect to visit the Metaverse? It has the power to grant us richer online experiences – imagine this – you and your friends could visit the mall without leaving your living room! We’ll be free to indulge in the convenience of online shopping with added social benefits and improved product information. The Metaverse will be an immersive version of the internet where users can interact with stores, brands, and communities in 3D. Everyone’s talking about the Metaverse, but how many people can say they’ve visited? Is the Metaverse a passing trend? Or is it here to stay? ![]()
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